Pricelysis vs Red Points
Red Points is the category heavyweight. But when you're a £10–50M DTC brand just getting serious about unauthorized sellers and fakes, a quote-only enterprise cycle is the wrong entry point.
Red Points requires a sales cycle before you know what you'll pay. Vendr's buyer guide puts average Red Points ACV at $34,568 (n=5). Pricelysis publishes every tier — Brand Defender at $249/mo for 2-violation-type coverage, Brand Protect at $1,599/mo annual (~$19k/yr ACV) for full bundle, with self-serve checkout. You can run a free audit today and see findings in the product before talking to anyone.
Feature Comparison
| Feature | Pricelysis | Red Points |
|---|---|---|
| MAP violation detection | ||
| Real-time alerts | ||
| Automated evidence capture | ||
| Retailer-level violation tracking | ||
| Free tier available | ||
| Self-serve onboarding | ||
| Shopify integration | ||
| Competitor price monitoring | ||
| API access | ||
| No long-term contracts |
Honest Comparison
Pricelysis
- Published pricing on every tier — no sales call required
- Self-serve Brand Defender at $249/mo (vs quote-only anywhere else)
- Free audit tool with PDF evidence in minutes
- Human-in-the-loop authorized-seller safe list — never takes down your own distributors
- Full bundle at ~30% below Red Points Vendr average ACV
Red Points
- Market-leading coverage across marketplaces and social
- Enterprise services team that handles end-to-end enforcement
- Strong in industries with complex takedown workflows (luxury, pharma)
Pricing Comparison
Monthly pricing. Pricelysis includes a free tier — no credit card required.
✓ Best value
✓ Best value
✓ Best value